Friday, 9 September 2016
Blogging for your online business?Is writing a blog enough for your business?
Writing quality content for your business is enough to build an audience and get traffic. Did you think, it’s enough to promote your business?
Many of the bloggers think that the blog is an impartial thing and possesses one fixed purpose. In reality, a blog has great role to promote your business, product or profile. It renders two major opportunities as it directly happens on your website and indirectly at another platform.No doubt, just focusing on the quality content,let you earn money directly,but still you’re missing a big chunk of opportunities. Being an entrepreneur, you must underst and that just blogging in not enough.Consider the following strategies to reach more audiences through your blogs:
Get More Readers Through Social Media
Don’t leave your posts up to your engaged audience and let it spread in their circle also. If they share your blog posts with their friends, you will surely get better perspectives and dimensions to grow. Regularly updating social media channels with a new post just by a sentence and link it to your blog posts can help you to get increased number of readers.
Building audiences on social media channels through blog post updates is considered as the best approach ever for online marketing.
Turn Blog Content into Visual Content
Don’t forget, every social media user is not a reader. In this era, most of the people enjoy learning innovative things by informative graphics, image and voice. Informative image based content is easy to share,which possesses great value.Visual images and infographics easily stick in the mind, hence these approaches quickly boost SEO performance.
Writing valuable content and publishing it in an e-book format also assist to boost credibility and generate new business leads.
Get New Leads Through Distribution
In 2014, Matt Cutts remarked that Guest blogging is just going to spammy.
It can be fruitful if it is done in a right way. Guest blogging is not for ranking only, while it also establishes and improves the credibility among the readers. It lets the potential customers to inform about your industry. Sending your content to the blogger with more authority and higher ranking lets you reach more eyeballs as well as your website.
Content Marketing for Consistent Leads & Revenues
The best content marketing approach helps customers to make finest buying purchase after getting the knowledge and experience about the services and products.All search engines i.e. Google, Yahoo, and Bing directly address the searching, made by audiences through e-books, blogs, PowerPoint presentations, videos, infographics etc.
Hence, it becomes necessary to provide informative blog posts, demanded by audiences on the search engines. It can be developed for a purpose and restructured for several content pieces such as a business website, third party sites, email newsletters, video, slideshows, case studies, e-books etc.